Founder + Creative Director of @tomenyc & @emote-worlddotcom

Founder + Creative Director of @tomenyc & @emote-worlddotcom

Design
Visual Direction
Global Sampling
Sustainable Production
Brand Strategy + Vision
Marketing Assets + Calendar
Campaign Strategy + Rollout
Influencer + Celebrity Collaborations
Brand Partnerships
Brand Copy + Messaging
Digital Marketing All Platforms
Social Media Assets
Sales - B2B + DTC
Show + Shoot Production

Adobe Creative Suite
Large Language Models
Squarespace
Mailchimp
Shopify
Meta
AI

My Work

I am a collaborator, change-maker and innovator. My focus is on the convergence of equitable fashion practices with good, timeless design.

In 2010 I co-created TOME in NYC, a female-first enterprise that celebrated all faces and facets of women, and empowered them in a truly vertical sense. TOME was created within the emerging ethical and sustainable fashion paradigm. I create seasonless, straightforward, purposeful work.

In 2024 I launched EMOTE, a shared wardrobe for everybody; sustainable, ethical, progressive, and gender expansive, especially when community and emotional connection is something we are looking for. EMOTE is the departure from the norm, to feel good in the skin you are in.

I have built several internationally successful brands from the ground up. I know how to bridge the divides between corporate responsibility, ethics, sustainability, diversity and inclusion, creativity, marketing, and sales. I seamlessly and authentically merge these categories and concerns, creating connection in a meaningful way.

TOME

Co-Founder + President, focused on strategy, brand communication, creative and artistic direction, marketing, sales + ecomm.

“Tome is a label that’s been ahead of the diversity curve for years.”

ALLURE

“At the risk of sounding like a broken record, it's worth reiterating - again - that the respect Tome designers…have for commanding, interesting women is profound, and a pleasure to behold.”

VOGUE

Recent Work

  • Gabriela Hearst

  • Jason Wu

  • Altuzarra

  • Christopher Esber

  • Michael Kors

  • Proenza Schouler

  • Christopher John Rogers

My Clients


IMG
AMEX
CREED
PORSCHE
PANDORA
CHANEL
JASON WU
LOUIS VUITTON
LEE MATTHEWS
CAMILLA & MARC
MANNING CARTELL
CHRISTOPHER ESBER
JONATHAN SIMKHAI
CHRISTOPHER JOHN ROGERS
MICHAEL KORS
GABRIELA HEARST
PROENZA SCHOULER
ALTUZARRA
BALENCIAGA
GIRL BOY
TIBI
NIKE

Brand Work

I create product and communication strategies that build and retain meaningful customer relationships as the foundation of community and culture.


I grow and shape the vision, aesthetic and ethos of the brand, especially within a diverse, sustainable and ethical framework.

I develop categorical strategies for brands with execution in creative direction, design, sourcing, costing, merchandising, production, sales and marketing.

  • It has been said that my clothes have integrity and that makes me feel like I have accomplished my goal to make hard working, good looking clothes for people's lives. There is sincerity in my approach to wardrobe building, an honesty that people respond to. US Vogue said that "the clothes feel real", and that feels really right.

    RYAN JUDE LOBO